Newsletter Archive Index

Healthcare Marketing Connection Newsletter by Kelly Robbins, LLC
Healthcare Marketing Connection logo

Kelly Robbins' Web site

AMarketingConnection.com

IN THIS ISSUE

helping healthcare organizations grow

Feature Article: Your business and your involvement in your community
Recommended Resource: www.skype.com/download/
Upcoming Speaking Engagements
Visit my blog - The Healthcare Marketer here

Kelly's Challenge: This week I challenge you to start thinking and looking for a way to get involved in your community. It may take time to find the right fit. I am asking you to start being aware of what's out there and where your interests lie.

Did You Know? PC to PC communications (Internet telephony) is a rapidly growing way for business to communicate, especially for businesses who operate world wide.

Send this to a friend

March 2, 2007
Vol. IIII, Issue 9
ISSN# 1539-4875
$197 annually
Published every Friday

A Message From Kelly

Welcome to The Healthcare Marketing Connection! This week I am asking you to take a look at what, if any, contributions you make to your community. Do you make a contribution without expecting anything in return? Are you a leader in your community? How has that effected your life, business?

This coming Wednesday, March 7th, I am going to be interviewed by coaching guru Terri Levine. You will Learn why Yahoo! called copywriting one of the hottest professions in 2007 and we'll talk about how you can be a part of it! On this call you'll get answers to questions like: What is copywriting? What exactly do copywriters do? Who do copywriters work for? What kind of skills do you need to be a copywriter? How do I become a copywriter? And much more! There is no charge for the call. Register now here: www.thecopywritinginstitute.com/Interview.html

To your success!

Kelly

Feature Article

Your business and your involvement in your community

It's natural for many of us in the healthcare industry to want to help others. It's why we do what we do. We know that the more people we serve, the better and/or healthier their lives can be. To some of us that means growing our businesses so we can reach more people. The way we do that is through marketing.

Over the years I've written at least once about many marketing methods most businesses use; web sites, sales letters, post cards, blogs, referrals, patient retention, public relations, networking, word of mouth marketing and more.

There is one, more non-tangible aspect to marketing that is worth discussing. Your involvement in your community. Even more so, your position as a leader in your community.

I am not recommending you get involved in your community just to market your business. There are many more rewards in life besides that. Being involved in your community, and being a respected leader in your community, bring many things to your life such as a sense of fulfillment; respect; contacts; a more balanced life; new skills; joy; variety to your day/life (for you workaholics among us).

Many businesses "get involved" by joining and being active in their local chamber of commerce or other business association. I do these things and I believe they are very important to your business success and personal growth.

What I am talking about is more than that.

I am going to ask you to stretch a little bit here and add to that involvement. I am asking you to do this by searching for a way to help your community that is not altruistic in nature.

Find something to do that you get absolutely no business benefit from. A way to contribute that is one hundred percent YOU giving and where you don't expect anything in return.

What does this have to do with marketing you may be asking. Spending time and energy on non-business related tasks may at first seem detrimental to your time management challenges. There is always more work to do and not enough time to do it. Frankly that will never go away.

Besides feeling great about yourself for being a good human being, you are sending out a positive energy of giving to the Universe. You must give to receive. For those of you following the Law of Attraction, doing with absolutely no expectation of receiving will allow you to attract more of what you want. Both in your business and your life.

Only you can take action to make that happen.

(c) 2007, A Marketing Connection

Want to use this article in your e-zine or web site? No problem! Just let me know at info@KellyRobbinsLLC.com. I'll send you a short bio to include at the end of the article.

Recommended Resource

This week Kelly recommends http://www.skype.com/download/. This very popular software is easy to use and fr ee to download. This program allows you to make free calls to anyone else who has Skype. It works through your computer and all you need is a microphone and speakers. You can even call land lines and mobile phones at really cheap per minute rates.

If you have any other great resources you'd like me to share with everyone, let me know and I'll check it out. kelly@KellyRobbinsLLC.com

Upcoming Speaking Engagements

University of Masters - Tuesday March 6th 12 Noon (MT). Kelly is holding an open Q&A session. For only $19.95 you can learn from Kelly and 30 other master teachers: www.masterteacherandmarketer.com

247coaching.com - Tuesday March 6th 11:00 (MT) - "How to get your website started"

Terri Levine interviews Kelly on what is copywriting - Wednesday March 7th 1:30pm MT (3:30 ET)

Steve Slaunwhite puts Kelly in the hot seat in a special interview - Thursday March 22nd 1:00pm MT (3:00 ET): http://www.forcopywritersonly.com/teleclass.html

Fr*ee Marketing Resources

To learn more about healthcare copywriting and marketing, visit my Web site at www.KellyRobbinsLLC.com/article_archives.shtml. There are tons of fr ee articles on a variety of helpful topics.